Most of the voiceovers we have studied have similar conventions.
Some of these conventions we should look closely at and absorb the tactics would be…
- Females with a soft well spoken tone
- Well spoken- defined as using the use of Standard English so everybody can relate to the product.
- Male voiceovers are strong and powerful normally with a bright or husky voice
- We have decided to include examples of this on our bloggs.
- I have found out that the sexier the voice the more likely you are to remember it, as sex sells according to top psychologists.
- Pronunciation must be definite and clear using the use of effective stresses on the highlighted and target words such as ‘BUY NOW’ or ‘call US on’
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